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560,000 Words to Trick AI Search Engines? Jason T. Wade

Season 15, episode 3756 min

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We have a different kind of episode today, I chat with Jason Wade of the Backtier podcast. It's nothing like you know from me, like organized & German, just talking about artificial intelligence and podcasting. Hope you like it ๐Ÿ˜Ž
What Google AI Overviews are quietly doing to search is reshaping how businesses get found, and in this episode two podcast hosts compare notes on what it actually takes to stay visible.
Dietmar Fischer (Beginner's Guide to AI, Argo Berlin) sits down with Jason Wade (Backtier) for a wide-ranging, unscripted conversation that starts with the mechanics of podcast guesting and ends up covering some of the most consequential shifts happening in search right now โ€” from AI-generated pitch emails, to a documented case of AI content manipulation at scale, to what a luxury hotel needs to know about AI visibility that a mass-market brand doesn't.
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About Dietmar Fischer
Dietmar Fischer is a podcaster and AI marketer from Berlin. If you want help with AI strategy or digital marketing, visit: https://argoberlin.com
Quotes from the Episode
"It was my show โ€” homeboy just wanted to take over." โ€” Jason Wade
"It's about the easiest thing to manipulate โ€” and I don't understand why more people aren't watching how it's being abused." โ€” Jason Wade
"Education is not an expense, it's an investment. China knows that. Germany knows that." โ€” Jason Wade
Chapters
00:00 Opening: Two AI Podcast Hosts Cross Over
02:16 The Guest-Pitching Problem and Why Personal Beats AI-Generated
12:36 AI Visibility, GEO, and a State-Sponsored Content Operation
23:00 How AI Powers Podcast Production Without Replacing the Human Edit
33:07 Google AI Overviews, AI Mode, and What Still Gets Clicks
37:46 Winning Luxury Hospitality Search: The Waldorf Astoria Playbook
44:59 Terminator or Time Off: What AI Really Means for Jobs
Where to Find the Guest
Website: backtier.com / jasonwade.com
His podcast: AI Visibility Podcast โ€” Spotify
Personal LinkedIn: linkedin.com/in/backtier/
Book: AI Visibility: How to Win in the Age of Search, Chat & Smart Customers
Thanks for listening! ๐Ÿ™ If this episode helped you think differently about AI visibility, share it with someone who needs to hear it. ๐Ÿš€
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