B2B Growth podcast artwork B2B Growth

Shaking things up on LinkedIn

37 min

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Show notes

On this episode, James and Brent discuss 3 posts on LinkedIn that really shook things up these past few weeks. We talk about the standard LinkedIn content strategy and if it needs a revamp. Follower counts: are they a measure of success or a vanity metric? We talk about a post that really riled some people up and activated the keyboard warriors, as well as Alex Lieberman’s recent Hubspot partnership and how it came about.
Discussed in this Episode:
LinkedIn content strategies
Follower count, is it important?
Is your follower base your ICP?
Bold content on LinkedIn that grabs attention (good or bad)
Brand building
Out of the box marketing tactics
Link to Posts:
https://www.linkedin.com/posts/pierre-herubel-540b3949_2024-the-standard-linkedin-content-strategy-activity-7150395811896410112-tX1d?utm_source=share&utm_medium=member_ios
https://www.linkedin.com/posts/anthonypierri_the-top-10-hottest-companies-that-i-still-activity-7149416937465204736-6m7k?utm_source=share&utm_medium=member_ios
https://www.linkedin.com/posts/alex-lieberman_hubspotted-hubspotpartner-activity-7149815370294464512-SpW3?utm_source=share&utm_medium=member_ios
Connect with us:
James: https://www.linkedin.com/in/jamescarbary
Brent: https://www.linkedin.com/in/brent-barkey-26406a99/

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