B2B Growth podcast artwork B2B Growth

The MISTAKE Brands keep making on YouTube

24 min

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Show notes

Most businesses on YouTube treat the platform like a library instead of a radio station, like TV instead of one TV channel – it’s causing confusion and you’re going to be lost in the algorithm. On this episode, Benji and James discuss a better path forward.
Discussed in this Episode:
Why successful YouTube channels are like radio stations
The reason you should stop copying MrBeast
The importance of audience feedback and signals
Link to Posts:
Why companies suck at YouTube:
https://www.linkedin.com/posts/cyancooper_youtube-activity-7174119920673157120-GYX-?utm_source=share&utm_medium=member_ios
The REAL reason you should stop copying MrBeast - https://www.linkedin.com/posts/finnmckenty_dont-try-to-be-like-mrbeast-heres-why-activity-7174011417220567040-n26o?utm_source=share&utm_medium=member_ios
Connect with us:
Benji: https://www.linkedin.com/in/benji-block/
James: https://www.linkedin.com/in/jamescarbary/

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