Boutique Chat
#824: The Power of Showing Up: How Live Selling Built a Loyal Customer Base
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Show notes
What happens when you stop trying to copy other boutiques and simply show up as yourself?
On this episode Ashley Alderson is joined by Selina Sanchez of Dragonflies Boutique. Selina shares how she grew from a tiny rack of clothing inside her husband's embroidery business into a thriving boutique built on consistency, live selling, authenticity, and community.
You'll learn:
Why showing up consistently matters in retail
How live selling transformed her business
Why your customers want to know YOU
The importance of staying true to your brand
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Selina Sanchez & Dragonflies Boutique:
Instagram:@dragonflies.boutique
Website: dragonflies-boutique.com
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Ashley Alderson: Instagram
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