Coaching Inc with Tom Krol podcast artwork Coaching Inc with Tom Krol

CI - S2 - 121 - Do or Die - If This Doesn’t Work, His Coaching Business Is Over - Part 2 with Brandon Rickman

Season 2, episode 12138 min

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Show notes

Most people say they want clients, but when it's time to actually get on the phone and ask for the sale and close, they freeze. It is because they hesitate, overthink, and talk too much, and end up walking away with nothing.
In this episode, you get a raw, behind-the-scenes look at a real coaching session where everything is on the line with Brandon Rickman. Listen, as you will hear how small mistakes are quietly killing deals. More importantly, you will also learn how to fix them in real time.
This episode is a masterclass in turning conversations into paying clients. Listen and enjoy the show!
You’ll Learn How To:
Turn your content into a filter that attracts the right clients
Stop over-talking and start closing more deals
Use simple, clear copy that converts
Apply the PISO method to your content
What You’ll Learn in This Episode:
(01:35) Brandon’s progress: leads, posts, and real conversations
(04:07) Fixing weak offers and improving engagement on Facebook
(05:49) When to use and not to use the calendar link
(06:13) The 4 objections every prospect has
(07:32) How to control the sales call from the first minute
(08:54) Simple closing technique
(11:57) How to attract the right audience
(12:14) How to adjust messaging to target beginners
(14:01) Speak less on calls, ask more questions
(17:14) How to rewrite a bad copy to convert
(18:47) Using podcasts and content to sharpen your positioning
(19:56) The PISO framework explained step-by-step
(23:44) Good copy is answering prospects' objections
(26:20) The “40 good people” strategy for building powerful connections
(31:58) Connect to one person a day for 40 days
Who This Episode is For:
Coaches who are struggling to close clients
Beginners who are getting leads but not converting
Entrepreneurs who want to improve their sales
Why You Should Listen:
If you have ever had leads but couldn't convert them, or felt like you are close but not quite there, this episode will give you real coaching, real feedback, and real mistakes being corrected on the spot.
Resources:
Apply now for Coaching Inc.’s private mastermind at coachinginc.com

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