Cortex
182: Reporting on the World’s Most Secretive Tech Company, with Mark Gurman
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Show notes
Subtitle: State of the Workflow
Myke talks to Mark Gurman of Bloomberg about his workflow for reporting on Apple, building and verifying sources, balancing speed with accuracy, and how publishing a scoop can uncover the next part of the story.
This episode of Cortex is sponsored by:
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Guest Starring:
Mark Gurman
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Mark Gurman – Bloomberg
Power On by Mark Gurman – Bloomberg
Things
The new iPhone... - 9to5Mac – Mark's First Big Scoop
Apple's next major Mac revealed: the radically new 12-inch MacBook Air - 9to5Mac
Apple's Successors for CEO Tim Cook, Other Top Executives - Bloomberg
Apple’s John Ternus Profile: The Likely Successor to Tim Cook as CEO – Bloomberg
Who Will be Apple’s Next CEO After Tim Cook? - Bloomberg
Cortex #178: The Process of Investigative Reporting, With Jason Schreier - Relay
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