CISOs Buy For Selfish and Politically Risk-Averse Reasons (Not Because Your Product is the Best)

All links and images can be found on CISO Series
Check out this post for the discussion that is the basis of our conversation on this week's episode co-hosted by me, David Spark, the producer of CISO Series, and Howard Holton, CEO, GigaOm. Joining is Tyler King, senior director - threat operations and response, Sinclair.
In this episode:
Career insurance
In the trenches together
Who are you actually selling to?
Common sense, uncommon in sales
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