Extraordinary America
Hugh Massie: Preview
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Show notes
What if 95% of your financial decisions are made on autopilot—shaped by neural pathways formed before you were seven years old?
In this eye-opening episode of Extraordinary America, we sit down with Hugh Massie, Executive Chairman and Founder of DNA Behavior International, who reveals the hidden forces behind our money decisions and how understanding your "hardwired behavior" can transform your financial future.
Hugh shares his remarkable journey from an Australian chartered accountant to pioneering behavioral finance. Discover why traditional financial literacy isn't enough, how immigrant identity drives adaptability, and why knowing your "System 1 vs. System 2" behavior patterns is the key to making better decisions under pressure.
Whether you're an entrepreneur, investor, or simply want to make better life decisions, this conversation will change how you think about your own behavior patterns and financial future.
You can hear the full episode on Thursday, October 22nd
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