Financial Feminist podcast artwork Financial Feminist

304. The Easiest Business to Start in 2026 with Justin Moore

Episode 30457 min

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If you're carrying credit card balances and haven't looked into whether a lower-rate option is available, see if our debt-tool can help you: ⁠⁠⁠https://herfirst100k.com/ffpod⁠⁠.
What if the easiest business to start this year is one you could begin with a single DM? Justin Moore, sponsorship coach, founder of Creator Wizard, and author of Sponsor Magnet, has earned over $5 million in brand partnerships with his wife April, and spent seven years running an ad agency where he heard what brands say about creators behind closed doors.
We cover why building an audience may be the most AI-proof business you can start, why a tiny niche audience can out-earn a huge one, how to answer “what’s your rate?” without losing money, and the contract words that should make you run. If an extra couple thousand dollars a month would change your life, this episode shows you one way to get it.
Justin’s Links:
Website: https://www.sponsormagnet.com/
Also mentioned in this episode:
This Mistake Cost Me $500,000: https://herfirst100k.com/financial-feminist-show-notes/my-500k-mistake/
Jasmine Star: How to Build a Business from Nothing: https://herfirst100k.com/financial-feminist-show-notes/how-to-build-a-business-from-nothing/
00:00 Intro
01:18 Why building an audience is the most AI-proof business
03:03 You don’t have to be an “influencer” to do this
08:29 Side hustling the 5-to-9
11:05 What you actually need to start (one person)
14:37 Why Justin started calling out the gatekeepers
17:03 What running an ad agency taught him about how brands pay
19:37 Who undercharges most
24:55 How to answer “what’s your rate?”
29:10 Justin’s 8-step partnership system
38:53 Contract red flags: perpetuity, exclusivity, out clauses
43:46 Why Justin says don’t hire a manager
48:47 My half-million-dollar agency mistake
53:32 The $1 million math on a 20% cut
54:24 Rapid fire: free product, worst pitches, follower myths
58:37 One thing every creator should do today
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