Jon Nastor's Hack the Entrepreneur podcast artwork Jon Nastor's Hack the Entrepreneur

485: Side Hustle to Peanut Butter CEO | Jill Van Gyn

46 min

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Jill Van Gyn is a Canadian who had hit absolute rock bottom before crawling her way up to the top. It has not been easy but her hard work is definitely paying off.
She is the founder of Fatso Peanut Butter, an all-natural peanut butter company that began as a side hustle in the back kitchen of a local restaurant.
In October 2018, Jill appeared on Dragon's Den, Canada's version of Shark Tank. Her ask on the show was $200,000 for 15 percent of the company. Jill received four offers in the episode and she made a handshake deal for $200,000 for 30 percent of the company.
After the recording, Jill met the Dragons to formalize the deal with new numbers. FATSO peanut butter had been evaluated at twice its original amount and Jill Van Gyn wanted the deal to reflect that.
In the end, she walked away from the deal.
Now, let's hack...
Jill Van Gyn.

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