Reprogramming the Subconscious Mind With Curtis McCollum

On The Daily Mastermind, George Wright III interviews Curtis McCollum, founder of Bespoke Human Potential Coaching, about combining executive coaching with clinical hypnotherapy, neuro-linguistic programming, and mental-emotional release to work with the subconscious mind. McCollum explains that most coaching targets the conscious 5% while his methods address the subconscious 95%, describing NLP as identifying and changing the language and scripts installed early in life, and mental-emotional release as a process to remove emotions like anger, sadness, guilt, fear and limiting beliefs quickly by finding root causes. He outlines his “Legit Mindset” framework—Learning, Expanding, Growing, Transforming—as a repeating cycle that builds capacity, and says common core blockers are “I’m not good enough” and “I’m not worthy.” He advises acknowledging feelings without identifying as them, using deep breathing (4-7-8), asking “what/how” questions, and taking inspired action; he shares losing his son and notes emotions communicate then leave. McCollum directs listeners to curtismccullum.com and his YouTube channel.
00:00 Name the Feeling
00:38 Meet Curtis McCollum
01:46 Curtis Origin Story
04:00 Coaching vs Hypnosis
05:08 NLP and Release Work
06:45 Daily Mental Supplement
08:44 Why Bespoke Matters
10:39 Legit Mindset Framework
12:15 Expand Before You Grow
14:29 Universal Capacity Principle
18:44 Core Blocks to Success
21:35 Stop Pretending You're Fine
23:22 Burnout and the 5 Percent
25:28 Practical Reset Steps
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George Wright III
“It’s Never Too Late to Start Living the Life You Were Meant to Live”
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About Guest
Curtis McCullom helps CEOs, founders, and entrepreneurs eliminate the blind spots that have silently held them back since childhood—unlocking greater income, confidence, and personal freedom. Through his LGET Mindset™ framework (Learn, Grow, Expand, Transform) and powerful modalities like NLP, Mental Emotional Release® (MER), and Hypnotherapy, he facilitates and assists the client in reprogramming subconscious blocks for deep, lasting transformation. As the host of The Curtis McCullom Show, he shares insights from top leaders on success, mindset, and personal growth. Your next level is already within you—Curtis helps you unlock it.
Links
Website: http://www.bespokehumanpotentialcoaching.com/
Facebook: https://www.facebook.com/curtis.mccullom.BHPC/
Instagram: https://www.instagram.com/curtis.mccullom/
LinkedIn: https://www.linkedin.com/in/curtis-mccullom/
YouTube: https://youtube.com/@curtismccullom