Trades Will Create the Next Millionaires with Ben Jordan

On the Hunt for Success podcast, Dr. Sam McGough sits down with Ben Jordan, a plumbing and HVAC entrepreneur, coach, and lifelong hunter who believes the skilled trades are positioned to create a new generation of millionaires. Jordan shares how reaching a breaking point led him to lose 120 pounds while running a growing company, why creating content became part of his responsibility to help others, and how service businesses can grow by focusing on root problems, consistent standards, and genuinely serving customers instead of simply chasing leads. He explains why he believes tradespeople often underestimate the businesses they’ve built and how changing the perception of blue-collar work could change thousands of lives. Jordan also shares stories from growing up elk hunting in Colorado, traveling to hunt with the great-aunt who helped raise him, and creating hunting experiences with his own family. He and Sam explore the similarities between hunting and entrepreneurship, including learning to enjoy preparation, embracing the work that comes after the win, continually raising your standards, and refusing to plateau. Jordan also discusses his plans to expand his coaching business, sell his plumbing company, help create 1,000 millionaires over the next decade, and why investing in yourself and your team can produce a greater return than any financial investment.
00:00 The Next Millionaires
00:34 Hunt For Success
01:11 Losing 120 Pounds
03:03 Content That Changes Lives
04:21 Opportunity In The Trades
07:20 Service Versus Fixing Problems
10:16 Finding The Root Cause
11:26 Systems Standards And Consistency
12:38 Growing Up Hunting
14:13 Hunting Dreams Become Reality
15:15 Hunting With Family
20:01 Now The Work Begins
20:44 Never Plateau In Business
21:21 Hunting And Raising Standards
22:25 Elk Versus Whitetail
25:47 Changing The Trades
27:16 Blue Collar Perception
28:38 Creating 1,000 Millionaires
31:39 Investing In Yourself
32:25 Building Great Teams
33:07 Living Up To Your Potential
Thanks for listening, and please share this episode with someone who's building more than a business, someone who's building a life worth living. It helps us grow the show and bring these honest conversations, practical insights, and life design strategies to more founders, operators, and builders pursuing both success and freedom. Have a great day.
Dr. Sam McGough
"Success should fund a life you actually want, not a self-created prison."
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