The Pro Church Tools Show with Brady Shearer podcast artwork The Pro Church Tools Show with Brady Shearer

The Church Event Promotions Playbook [Building Block #4]

43 min

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GET YOUR CHAOS SCORE: https://prochur.ch/3TNrMnO
Your biggest event gets under-promoted. A tiny ministry floods the feed - because one passionate leader pushed hard.
Today, we'll unpack the playbooks that answer "how will my event get promoted?" before anyone asks - what channels, what timing, what assets.
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Table of Contents:
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0:00 - Intro
1:27 - The 7 Building Blocks
4:00 - Building Block #4: Supply Promotions Playbooks
7:50 - Step 1 - Take Inventory of Every Channel
14:14 - Step 2 - Define Your Promo Formats
14:44 - Sprinkle Promos
16:43 - Sprint Promos
17:52 - Smuggle Promos
20:38 - Equipping Leaders With the Promotions Playbooks
26:52 - Example Promotional Playbook for Level 1
41:27 - Final Thoughts
IMPORTANT LINKS
- Get Your Chaos Score: https://prochur.ch/3TNrMnO
- The 7 Building Blocks PDF: https://prochur.ch/building-blocks
- The Church Communications Masterclass: https://www.youtube.com/watch?v=aETNv9BoDzQ
THE 167 NEWSLETTER
๐Ÿ“ซ 62,646+ churches read our free newsletter to figure out the 167 hours beyond Sunday service every week. Sign up: https://167.prochurchtools.com
GET IN TOUCH
๐ŸŒ The Company: https://prochurchtools.com
๐Ÿ–ฅ๏ธ Nucleus, The Church Website Builder: https://www.nucleus.church
๐Ÿ“ฑ SocialSermons, The Social Media Agency For Churches: https://socialsermons.com
JOIN THE COMMUNITY
๐Ÿ“ธ Instagram: https://www.instagram.com/bradyshearer/
๐ŸŽต TikTok: https://www.tiktok.com/@bradyshearer
๐Ÿฆ Twitter: https://twitter.com/bradyshearer
ABOUT ME
Well hey there! I'm Brady Shearer, the creator and director of Pro Church Tools. I started this channel more than 10 years ago. Today our company is a team of 30+ creatives dedicated to helping your church navigate the biggest communication shift in 500 years.

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